There is a particular romance to a house in Dallas with a blue door — a 1920s brick bungalow in Uptown that holds twenty thousand square feet of furniture, antiques, art, and the kind of objects that look like they have lived somewhere before. Lavish has wanted a partner in that quiet category for a while.
Today, quietly, we'd like to introduce the third of our founding ten.
The Blue Print Store was opened in November of 2010 by five interior designers — Cynthia Collins, Caroline Eastman, Leslie Jenkins, Carrie Jane Pogoloff, and Lucy Ward — who decided, after years of dressing other people's houses, to keep one of their own. The store sits behind a signature blue door on a leafy block of Uptown Dallas, in a converted house that still feels like a house. That, in a way, is the entire premise.
Why it matters.
What pulled us in is that Blue Print is not a shop pretending to be a room — it is a room that happens to be a shop. The juxtaposition of old and new is the editing principle: an eighteenth-century commode next to a clean modern lamp, a velvet sofa under a contemporary canvas, a brass piece that has been somewhere with a ceramic that has not. The five partners shop the world for what fits, then arrange it so that nothing looks bought.
"It is not a store, exactly. It is a house with a blue door, and we live there during the day."
The business has grown since 2010 — a gallery, an interiors practice, a showroom, a furniture collection — but the rule has stayed the same. Everything has to feel like it could stay.
What this means, if you're a member.
Members get first look at new arrivals — a quiet dispatch when a piece is unpacked, before it goes onto the floor. Access to the partners' eye for sourcing, when there is a room you would like to fill. And the occasional invitation, when one of the five is in town, to sit on a sofa for sale and have a conversation about why it should leave with you.
You can read more at blueprintstore.com.
Who's next.
The Blue Print Store is the third of ten. We are building a small founding cohort of brand partners — not a hundred, not a thousand, ten — who are ready to know their customers for the first time, and who would rather grow slowly with us than quickly with someone else.
Six brands left in the founding cohort.
If you make something we should be paying attention to — write to us. The conversation is short, and the seat is for the long term.
Apply for the cohort →Welcome to the team.